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"Very nice Posters. The quality is amazing and we received it very quickly !"
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"A shop to visit absolutely. Huge selection of posters. We spent more than an hour there !"
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"Perfect to find gift. Price are very good. An they can frame and pack it on site"
About the Artist
Johann Georg van Caspel was a Dutch poster artist who played a significant role in shaping early twentieth-century commercial design. He brought the elegance of Art Nouveau into public spaces, becoming known for his refined figures, harmonious layouts, and instantly recognizable branding. His work reflects the flourishing lithographic advertising scene of the Belle Époque era.
This vintage poster is a natural fit within our advertising posters collection, and its graceful Art Nouveau sensibility also appeals to admirers of Alphonse Mucha wall art.
The Artwork
Created in 1899, the Ivens & Co poster was commissioned to promote a specialist camera shop in Amsterdam during a period when photography was becoming increasingly accessible to the public. The late nineteenth century saw rapid advances in photographic technology, and camera retailers sought compelling visual advertisements to attract a new generation of amateur and professional photographers.
This poster not only advertises photographic equipment but also captures the spirit of modernity and urban sophistication associated with early photography. It stands as a cultural document of the era’s fascination with innovation and visual storytelling, making it a meaningful piece for those interested in the history of design and photography.
Style & Characteristics
The composition features a poised woman holding a vintage camera, her elegant stance embodying the refinement of Art Nouveau style. Flowing lines, stylized forms, and integrated lettering create a harmonious visual rhythm. The background is rendered in cool blue, contrasted by warm yellow accents and crisp white highlights, lending the poster a luminous, graphic quality.
The overall mood is both sophisticated and inviting, with a theatrical flair that draws the viewer’s eye. This piece exemplifies the decorative yet functional approach of turn-of-the-century poster art.
In Interior Design
This art print is well-suited to studies, creative workspaces, or hallways where an appreciation for vintage technology and design history is celebrated. Its strong graphic presence complements mid-century modern, eclectic, or contemporary interiors.
For a cohesive look, echo the poster’s blue tones with indigo textiles or ceramics, and highlight the yellow with brass or warm wood accents. Pair it with other photographic-themed works from our photos collection for a curated display.